My Recommendations For December

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Hello December 🌲,

Continuing my effort of curating parts of the internet. The December edition! This month we’re starting with a podcast and three great reads. As a bonus I added some end of year lists I found inspiring. Share your recommendations in the comments.

🎧 Decoder: Interview With The Cadillac CMO

A great listen! Nilay Patel from The Verge interviews Melissa Grady about advertising in the digital age. In the podcast they discuss how data has changed the advertising game.

🥬 Plant -Based Protein — better for the environment, animals and your health

A great read about plant-based protein and the role the Netherlands plays on the world stage.

🌸 The No-Brand Strategy

Muji is one of my favourite brands. This quick read gives a nice insight into the brand and how it operates. For me, they stand out in consistency and quality.

☑️ The Case For a Schedule vs a To-Do List

I’m a fan and practitioner of Getting Things Done (GTD). My workload as a digital strategist is often made up from smaller and bigger projects. The bigger projects have set deadlines and in order to meet them I schedule time to work on them. Scheduling time for bigger projects allows me to work through multiple tasks in the project and sometimes finish it as a whole, staying true to the GTD methodology of course. This article makes the case for scheduled time vs primarily working from a to-do list.

That’s it for my recommendations for this year. Let me know what you think & feel free to recommend anything. Happy reading & all the best for the new year! 🍾

Cheers,
Frank

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